Great Yarmouth tourism board using AI to boost visitors

Tourism bosses are hoping artificial intelligence can boost the number of visitors into Great Yarmouth.  Visit Great Yarmouth has started using a new tool which analyses footfall data in the town. The platform, designed by Place Informatics, gathers information about how many people visit certain areas and where they are coming from. The company uses technology to…

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Great Yarmouth market official opening date revealed

Great Yarmouth Market opening later this month

Great Yarmouth’s £4.7m completed new market is to be officially opened later this month. People in the town are being invited to the event on Wednesday, February 21 with a host of family fun and food-based activities taking place. The event runs from 10.30am to 3pm. A statement promoting the opening said:  “We’ll have a free-to-enter children’s…

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Great Yarmouth’s £121m Third River Crossing opens today

It is three years in the making. And the day is finally here. Great Yarmouth’s Third River Crossing opens today (February 1), allowing people to use the gigantic £121m Herring Bridge for the very first time. The opening ceremony begins at 11am with a blessing by Rev Canon Simon Ward, Rector of Great Yarmouth, followed by the unveiling…

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Work to continue at Great Yarmouth’s £121m Herring Bridge

Work on Great Yarmouth’s £121m Third River Crossing will recommence 8th Jan. Workers involved in the construction of the town’s mammoth infrastructure project – known as the Herring Bridge – will return on Monday 8th Jan. The development, which began in January 2021, reached a major milestone at the end of November when the bridge…

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Grand plans unveiled for Great Yarmouth’s Britannia Pier

The new owners of one of Great Yarmouth’s best-loved seaside attractions have grand plans to transform the venue into a year-round entertainment hub Since being taken over at the end of 2022, the Britannia Pier has already seen some changes.  New owners Joseph Abbott and Joseph Manning, from Triangle Amusements, have already revitalised the amusement arcades,…

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7.5m Tourists visited Great Yarmouth on holiday in 2022

Tourists visiting Great Yarmouth report from James Weeds - Great Yarmouth Mercury presented by Great Yarmouth Business Centre

More than 7.5m holidaymakers and day trippers visited Great Yarmouth last year and injected almost two-thirds of a billion pounds into the local economy, a tourism report has said. Beaches, attractions, entertainment and heritage across the resort attracted more than 7.5m visits in 2022, pumping in £631,062,890 into the borough’s economy. Figures from the independent Cambridge Model report…

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Introduction to the North Quay regeneration project

North Quay development blog from Yarmouth Business Centre

Great Yarmouth Borough Council is excited to be bringing forward the most significant development opportunity in a generation. North Quay is an important site which will become a new vibrant destination in Great Yarmouth and will further enhance the town’s already prosperous economic future. North Quay is a 10 acre (4 hectare) riverside gateway development…

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Market Place redevelopment works get underway to support town centre regeneration in Great Yarmouth

Great Yarmouth Market Place redevelopment

Redevelopment of Great Yarmouth’s Market Place is getting underway, as the borough council’s exciting vision of town centre regeneration and revitalisation starts to become a reality for residents and visitors. This £4.6m investment will see the market facilities significantly improved in the heart of the Market Place area, with new units under an architecturally-striking wooden…

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Great Yarmouth Third River Crossing

Third river crossing for Great Yarmouth from Yarmouth Business Centre

It’s the biggest construction scheme currently underway in Great Yarmouth – and will transform how traffic gets about the town. The £121m Third River Crossing is on track to open summer 2023. The crossing over the River Yare will link the A47 at Harfrey’s roundabout to the port and the enterprise zone on the other…

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